CPays

CPays has been one of the industry's standard setting companies for a long time, offering well-converting brands with attractive offers for affiliates. it is still regarded as a leading company, only now wears a different hat.

CPays and the major UK gambling operator William Hill have announced their merger in October, 2008 and completed it in early 2009. Now the powerful marketing expertise of CPays feature the no-less powerful brands of William Hill under a new name: Affiliates United.

For more information on Affiliates United follow the above link. Information on the merger and its implications for affiliates and the industry at large, can be found in this interview with the William Hill COO from January 2009.

Multi-Tier: No

Cost Per Acquisition (CPA): No