Hamilton Odds Favorite in Popularity Contest

Formula One racing champion Lewis Hamilton is a clear odds favorite at bookmaker Paddy Power to be voted Zoo magazine's coolest British man of the year.

Hamilton, who in 2008 became the youngest person to win a Formula 1 Drivers' World Championship at the age of just 23, is an 11/8 favorite to take out the award.

He is followed by Daniel Craig, Ricky Hatton and Joe Calzaghe on 10/1 each. Craig will surely benefit from the recent release of his second James Bond movie, Quantum of Solace. Ricky "The Hitman" Hatton has also had recent success, retaining his IBO light welterweight boxing title in November. Also a successful boxer, Joe "the pride of Wales" Calzaghe retained his ring light heavyweight title in November.

Last year's champion Noel Gallagher is 14/1 to go back-to-back, while his brother Liam is 20/1.

Not very cool
Prime Minister Gordon Brown is 100/1, but if the current opinion polls are anything to go by, he has almost as little chance of keeping his job as he does of becoming Britain's coolest man.