Virgin Media Acquires Stake in NetPlay

British online gaming company Netplay TV said Tuesday that Virgin Media Television had agreed to acquire 9.9% of NetPlay's shares, news agencies have reported.

NetPlay said in a statement that it had signed production and gaming agreements with Virgin Media for a period ending June 2013.

Virgin Media will take over production of the ‘Challenge Jackpot' brand, including its Web site and television channel, the statement said.

Virgin Media is buying up the shares at 18 pence each.