Inspired's Expansion Continues with Betfred and bet365

Published March 21, 2016 by Lee R

Inspired's Expansion Continues with Betfred and bet365

Inspired is kicking off a year of multiple launches, sealing two major deals with Betfred and bet365 last week.

As owner, operator and supplier server-based gaming on a global scale, the deals that Inspired has forged with two new partners plots the course of their development as a mode for expansion of gaming technology.

New Partners

In separate deals, Bet365 and Betfred became the latest online operators to join the Inspired client roster. Each company will launch customized content from Inspired Gaming Group.

Betfred's Deal

Betfred will offer customers access to Inspired’s HTML5 mobile games via Inspired's Virgo remote gaming server. Initial popular titles they offer will include Goddess of the Amazon, Merlin and White Knight.

Inspired Reaction

Inspired Chief Commercial Officer Steve Rogers looked forward to a year filled with new launches, spurring growth in the mobile business that is taking place as a result of “a combination of new partnerships, such as Betfred and the recently announced deal with NYX, and chart topping games, such as Rise of Anubis and Rush Football Live.”

Bet365's Deal

Bet365 will take Inspired Gaming Group's virtual sports to the Italian market. This will give Italian players access to a a library of eight virtual sports titles, originating with Inspired, including football, horse racing and motor racing supplied by Inspired.

Inspired Reaction

Inspired Italia President Vitaliano Casalone characterized the success of Inspired’s virtual sports in Italy as “phenomenal” an “growing,” with 25% of all bets in Italy now on virtual sports. He also said the company was “thrilled that Bet365, with whom we have an excellent partnership across many other international markets, has added our virtual sports to its product portfolio.”

About Inspired

Inspired offerings range across land-based, online, and mobile virtual sports and numbers games; single or multi-content casino table gaming machines; and SBG Bingo, a platform that allows various bingo content and slots games on one device.

The London-based company incorporated in 2006 London, has additional offices in Rome, Gibraltar, and Milan, Italy; and Staffordshire, United Kingdom.  Distributors can be found in Hong Kong, Colombia, and internationally. 

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