Bally Signs Online Gaming Deal With InterblockPublished June 22, 2013 by OCR Editor
Online gambling software firm expands with land-based gaming machines
Bally Technologies has signed a deal which will see the online gambling software leader integrate a full suite of games from land-based gaming machines developer Interblock.
Expanding Online Content
Under the deal, Bally will integrate Interblock's online content in order to provide its land-based casino operators with another highest industry standard B2B offering. The two companies will combine to bring casino operators and players the best of both world, all under the Bally Technologies name.
Interblock is a worldwide recognized brand of high quality multiplayer gaming machines. It provides casinos, arcades and gambling halls with these machines, and thanks to this deal with Bally will now be expanding its reach into the online gaming world.
Bally Looks to Euro Market
This is not the only big deal Bally has signed in the past week. The global gaming firm also announced a partnership with iSoftBet to launch its online gambling products in the European online and mobile markets.
iSoftBet is a leading provider of European online casinos with a portfolio of more than 400 games. Through this agreement, Bally will provide Euro gamblers with top-quality online video slots and HTML5 mobile games.