BetGames is set to disrupt the iGaming market with its revolutionary Casino Designer, a cutting-edge AI-powered tool for creating bespoke online casino environments.
BetGames, one of the major casino game providers, has unveiled its latest creation:
Casino Designer. This is the next-level tool
powered by a generative AI engine that allows operators to create bespoke solutions for their online casinos.
The tool aims to streamline the customization process for the operators, giving them full control over content and accelerating the time to market for their bespoke products by removing delays caused by third-party sign-offs.
Flexibility at the Core
The Casino Designer tool gives operators a high degree of freedom to create and deploy unique casino settings. The user-friendly back office makes it easy to manipulate all important elements, such as the logo, background, and thumbnails.
This is just a fraction of what the new tool has to offer, though, as flexibility was one of the main guiding principles for the developers. Casino Designer gives operators almost limitless opportunities to refresh their
casino content in real time, while the powerful AI engine can create bespoke content, removing the need for specialist designers. Thus, the tool can help save a lot of time and remove friction from the process.
Pushing the Boundaries
With its latest product, BetGames is pushing the boundaries of what's possible in today's iGaming industry, showing the power of modern technologies and how, when applied properly, they can help operators achieve their goals without having to overcome many obstacles that used to hold them back.
With the Casino Designer tool, operators can achieve much higher levels of visual distinction and customization, all of which will help them with player acquisition and retention, two of the core metrics for all gambling sites.
BetGames is using its new
Live Roulette to showcase the power of Casino Designer. This is the company's first product configured for the tool, while Skyward Deluxe should be the first RNG game to feature the Casino Designer integration. BetGames will continue to roll out more RNG and live dealer titles throughout 2026.
A Major Milestone
In the PR following the releases of Casino Designer, Ian Catchick, Chief Product and Business Development Officer at BetGames, emphasized that this was a major step, not just for the company, but for the gaming industry in its entirety.
As he explained, the tool gives operators a very high degree of flexibility, allowing them to change and update designs as often as they like, even multiple times a day. The AI engine can provide quality imagery using prompts, which removes or at least reduces the need for dedicated design resources.
Catchick has summed up the essence of the new tool by saying:
We have removed the traditional barriers associated with sign-off processes, with the ultimate goal to hand creative freedom back to our global partners and empower them to deliver content that genuinely resonates with their audience.
While generative AI has been an important part of the gaming (and many other) industry, BetGames is the first to market to deliver a tool like this, creating some interesting opportunities and leveling the playing field.
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