Industry at a crossroads.
There are so many hot topics relating to bingo at the moment. 2010 has already seen small, local, land-based clubs closing down in the UK. The once popular pastime has seen many changes of late but the UK smoking ban, biting recession and competition from online bingo halls have all been final nails in the coffin of small, ailing clubs.
As bingo habits change the industry is responding. Large land based bingo halls are riding the tide well and online bingo halls are enjoying a positive boon at the moment. Indeed, new online bingo sites are still being launched, despite the harsh economic climate.
Industry Issues
Taking stock of all the
issues, the 2010 Bullet Bingo Summit, taking place in London in June, will
debate the changes within the industry and discuss what lies ahead.
The agenda for the summit has now been published and highlights the issues of the day, including:
Player saturation,
The latest European hotspots,
Ideas on innovation and differentiation, and
Attracting high spenders
The event is not simply a chance for idle debate; it is likely that future strategies will be developed by many online bingo halls subsequent to the summit. These may impact on the range and scale of bonuses, the variety of games on offer, the currencies accepted, the incentives offered to join and more.
Industry at a Crossroads
This event will take place at
the very point that the industry stands at a turning point. With operators keen
to ensure the continued success of their brands amid an increasingly crowded
marketplace, it is likely focus the hearts and minds of participants and
influence the immediate future of the game.
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