Danish Jurisdiction Takes its Leading Self-Exclusion to the Next Level

Lee R. - December 18, 2019

Effective jurisdiction offers safer regulation and more stable market growth in Denmark.

Danish gambling regulator Spillemyndigheden continues to upgrade its leading self exclusion and regulation policies.

The Newest Updates

The latest series of updates to online casino certification are the setting of mandatory deposit limits from the first of the year 2020, along with a more direct real-time self-exclusion mechanism.

New Limits

A mandatory requirement calls for customers set monthly, weekly or daily deposit limits before they can gamble—meaning self-exclusion takes on a mandatory form, as opposed to just being available, in a progressive form.

Part of Greater List of Controls

Originally introduced in a draft executive order from January 2019, a range of new controls on advertising, player expenditure and bonus offer wagering called for licensees to provide information on help for problem gamblers, while linking to the country's self-exclusion database ROFUS.

Automation of Self Exclusion

Updated online casino regulations call for the automation of the self-exclusion process through enabling players to self-exclude directly from operator sites, replacing the current method of emailing customer service representatives.

Data Handling

Player gambling data will be kept on file for at least five years, with licensees required to develop internal rules, process and staff training on responsible gambling.

Logo Placement

The Spillemyndigheden's logo must be clearly displayed on licensed sites to confirm regulator certification.

Concordant Tax Increase

These changes have been offered on the heels of the Danish government's recent announcement of a tax increase on the country's licensed iGaming operators to 28% of gross gaming revenue, with an estimated DKK150m in new tax revenue.

The tax hike is set to take effect from 2021, and will raise taxes from the 20% of GGR rate that has existed since the launch of Denmark's regulated market in 2012.


The means by which the new regulation in a manner of speaking forces players to develop a proactive self-exclusion strategy before playing at all appears to have some very serious merit, and represents a substantive new stage of progress for Denmark's leading model.



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