EGBA Releases Vital Report to Confirm Effective EU Implementation
Published December 13, 2018 by Lee R
Many forget that the EU gaming model is in and of itself the most effectively adapting iGaming project currently in implementation.
EGBA Indicates Optimization
European Gaming and Betting Association EGBA has recently published EU online gambling figures for 2017 indicating how well EGBA members are currently blazing the trail in popular digital entertainment.
Implementation Profile
As of 2017, European Gaming and Betting Association (EGBA) members have more than 12 million active customers, with licenses held in 19 EU member states, while having processed 354 million online payments to contribute €325 million support to sports while sustaining 33,000 digital and high quality jobs in the EU across 14 member states.
EGBA Spokesman Comments
DGBA Secretary General Maarten Haijer had this to say about the developments:
“Europe’s online gambling sector is a growing and popular form of digital entertainment - but with this growth comes responsibility to ensure that people are kept safe while playing on online gambling websites. This new data shows EGBA members are at the forefront of the sector’s development, interacting with millions of customers and processing nearly a million payment transactions each day.”
Licensing
In the licensing arena, EGBA companies collectively possess over 134 different online gambling licenses to provide those 19 EU member states with service at a rate of approximately 7 licenses per member state.
Compliance
As far as increasingly proactive compliance, the report reveals 56 licensing audits in total were completed by EGBA companies to ensure compliance with all local laws and regulations.
Customers
As far as patronage, the year 2017 saw over 12 million Europeans maintain active online accounts with EGBA member companies, a figure that equates to 2.4% of Europe’s total population—and a fairly substantial market scale.
Pay-Outs
The report further revealed that EGBA companies provided customers with extremely high average return to player/pay-out rates of 93.06%, meaning that the average customer received €9.30 return for every €10 they bet, a vital statistic indicating that players in a myriad of games of chance environments still had a virtually even chance of bringing back returns.
Participation Rates
Customers placed a bet on average every 17 days with EGBA companies, with the average customers spending €10 each time they placed a sports bet with EGBA companies, excluding pay-outs.
Market Dynamics
The EU market itself revealed that online gambling took a 20.7% share of total EU gambling market activity, with 79.3% land-based, including lotteries, casinos and bookmaker shops. Further, the online share of the gambling market is expected to grow to 24.9% in 2020.
Verticals
Sports betting proved to be the most popular form of iGaming in Europe, with a participation share of 40.3%, followed by casino games (32.1%), lottery (13.3%), poker (6.1%), bingo (4.6%), and other games (3.6%).
Gross Profit
The report projected gross profit for the EU online sector to rise from €19.6 billion in 2017 to €24.7 billion in 2020.
Outlook
Safe gambling cannot be forgotten in the tumult, and the safety of growth was finally confirmed by the
€22.6m also invested in KYC checks, to fill out a model of an effective and equitable growth model for the EU an it's participating and cooperating member states.
