GiGse keynote speaker Frank Luntz will speak about how to communicate correct information to the public, and stem the flood of misinformation that abounds.
Frank Luntz, president of Luntz Global and keynote speaker at GiGse, has announced that in his speech, he will offer GiGse attendees insights into how they can reach the public more effectively. His presentation, entitled “Reinventing the narrative to communicate the iGaming vision to legislators and the general public more effectively,” will take place on Monday, April 20 at the Hyatt Regency in San Francisco.
“Frank is able to take an issue, cut to the chase, and formulate the proper language to make a message more impactful and understandable,” said US Congressman Jon Porter, also the current president and CEO of Porter Gordon Silver, an international business development, government affairs and public policy advocacy firm,
“This is something that the gaming industry desperately needs, especially at this time when iGaming is being attacked by false claims and rhetoric, not substance,” Porter continued. “Frank can help hone a message and get people to listen.”
What is GiGse?
GiGse is the largest iGaming event in North America, offering learning and networking opportunities, exclusive consumer insight and scheduled office visits and game studio tours. GiGse 2015 will take place from April 20-22 at the Hyatt Regency in San Francisco.
Previous conferences have been attended by 700 iGaming professionals, including gaming regulators, legislators, social game developers, investors, financial institutions and leading industry suppliers of online content, payments, security, geo-location, certification, platforms and all other systems.
The Relevance of GiGse in 2015
Today, regulated online gambling is on trial. Those who oppose it are spending untold amounts of money to make it illegal in the United States, and those who support is are singing its praises, least of which is the ability to relieve state budget deficits. Since its inception in 2010, GiGse has shaped the agenda for United States regulated iGaming, and now, more than ever, it will serve as the launchpad for iGaming professionals to gauge what is at stake, and to formulate a game plan for how to proceed.
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