Google has set strict policies on its new multi-screen streaming app.
Google has declared that their new Google Cast app will be blocked for online gambling apps. Google Cast is a hybrid technology designed to bring a multi-screen experience to users via the connection of hi-res TV screens to the internet using intermediary connectors, namely smartphones and tablets, which will enable the streaming of data via the devices onto the screen.
Upon the release of the new software development kit for Google Cast earlier this month, the company has made it clear that it is enforcing a strict "no gambling" policy on future apps for the app. The reasons for this could be many; one major reason that comes to mind is the incoherence in regards to the regulation of gambling and online gambling worldwide in different jurisdictions. Another reason that might govern Google's policy is the problem of transparency with the usage of Google Cast due to Google itself being a relay in the whole process. That could lead to the development of apps carrying illegal things which would be invisible to Google Cast, Google could be looking at abuse of intellectual property.
Still Not an End Game
With players having many ways of accessing online gaming today, Google's policy on their new service will certainly not make any big changes. However, Google's current policy is certainly not an end game for gambling games utilizing Google Cast. Once the technology settles down and becomes more widely used and acknowledged we might see a shift in this strict policy. Google has gone extra careful with Google Cast, also putting a strict ban on pornography in the new app. It'll be interesting to see how this plays out. Currently, Google Cast is available for both iOS and Android devices.
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