NetEnt to Launch MAX to Diversify Volatility in Gaming Portfolio

Published July 19, 2018 by Ivan P

NetEnt to Launch MAX to Diversify Volatility in Gaming Portfolio

With MAX, NetEnt will essentially start producing twin versions of their slots, with games retaining the same design and gameplay functions, but increasing the volatility.

Different players have different demands and expectations when it comes to playing slots. Most casual players are looking to have some fun and spend a couple of hours having fun, but there are always those looking for big scores. NetEnt, one of the big names in the slot production, has recognized this need and decided to cater to it by launching MAX, a product that will double some of their titles, adding some extra volatility to the mix.

More Potential for Big Hits

NetEnt slot machines traditionally have a fairly high RTP (Return to Player) but some of them lack potential for those truly huge hits. With MAX, the company hopes to solve this issue and diversify their portfolio so it caters to players all across the board.

In a nutshell, NetEnt will start producing twin versions of the games, likely retaining the similar RTP but upping the volatility, which will probably lead to fewer small hits and increased number of occasional mega wins.

MAX Line of Products Debuting in August

The company will test the concept in August, releasing BerryBurst and BerryBurst MAX on August 23. This will be the first title that players will be able try in both instances and those seeking bigger wins will likely be happy to have an option that caters particularly to their needs.

With the latest trend of casino slots leaning towards high volatility and high payouts, this move by NetEnt doesn't come as a surprise. As they explain in the PR accompanying the announcement of MAX, the company listens to and understand the need for more diversity in their gaming portfolio and MAX is an answer to this.

Prior to the official release, NetEnt will showcase the BerryBurst MAX slot during the currently running iGB Plus! conference in Amsterdam, giving players and operators an idea of what to expect in about a month's time.

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