The Gambling Industry Joins the Ukraine Relief Efforts

Published March 4, 2022 by Florin P

The Gambling Industry Joins the Ukraine Relief Efforts

Online gambling operators come together to support the people of Ukraine with fundraisers aimed at helping them overcome the enormous challenges that lie ahead.

Online gambling operators have provided prospective punters with nondiscriminatory access to their games for years. They continue to welcome players from all countries where gambling is legal and strive to create a community where people can have fun and play their favorite games. Not surprisingly, the gambling industry has joined forces to provide immediate relief efforts to the people of Ukraine.

Heavily hit by the recent events, they are in dire need of assistance and anyone who can lend a helping hand can make a difference. To show the support for those in need, the Gaming Industry for Ukraine initiative was launched. Its goal was to raise £250,000 and all the proceeds from the fundraiser to help the displaced people through the Choose Love’s Ukraine Crisis Fundraiser.

A Small Act of Kindness

Online casinos, bookmakers, poker rooms, and other gambling operators depend on their players to stay profitable. It is only natural for them to give something back to the communities that support them and show gratitude. The Gaming Industry for Ukraine is a shining example of how private businesses can join forces for a common goal.

LeoVegas and ATG were some of the gambling operators that chose to help by donating large amounts to the Red Cross. The latter donated 2 million Swedish kronor and are looking for a way to also get players involved. LeoVegas donated a quarter of the amount and the company encourages its employees to help with whatever they can. The decision to support the Red Cross is not a coincidence, because the respected organization is present on the ground with the only objective being to save lives.

Sanctions and Restrictions for Russia and Belarus

The international community took decisive steps to sanction Russia for invading a sovereign country and causing the biggest armed conflict in Europe since World War II. Most gambling operators have not yet passed any specific rules to limit access from this country beyond the existing Geo-restrictions. However, ICE London organizer Clarion Gaming announced that businesses from Belarus and Russia will not be welcomed to its events.

The decision to bar businesses from these two countries to attend the ICE London conference sends a strong signal of solidarity. It goes beyond restricting physical access and also applies to digital channels, which is a blow for Russian and Belarusian organizations. They will be unable to participate in the aforementioned conference, as well as the iGB Affiliate in London.


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