Las Vegas casinos are turning to the web to expand their gaming activities. Some of the biggest names in hot LV casinos are producing stellar websites to woo their customers online.
Binion's Horseshoe has put together a website that baits foreign gamblers to their profitable site. Gamblers are being wooed by a "play-for-fun" ad campaign in order to acquire a customer base by obtaining e-mail addresses in which to use to further their future marketing activities.
No American based gamblers will be allowed to bet pending a change in U.S. legal status of gambling online.
For a number of years Binion has run a website that offered a live airing of its yearly World Series of Poker.
Aside from MGM Mirage, many other LV casinos have not as of yet divulged web plans. Park Place and Venetian have made application for online activities.
Their status is pending, Park Place on the Isle of Man, and Venetian in Alderney, a British Channel Island.
The Ritz Club London Online has linked with Jordan Grand Prix, a Formula One team, to divulge race team info and BBC news on the internet. A "betting" link has been set up to allow online readers to access the Ritz Club website. Ritz has become very successful in its online initiatives and the land gaming industry has geared up to online casino marketing. These big linstitutions have the advantage of having well-known and established casino names, and having the capital to move more quickly and successfully online to counter the "newbie" companies to internet gaming. But, these savvy established casinos still need to tap the old time internet gaming companies to help promote their gambling sites more successfully.
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Vegas Casinos
Blackjack
Slots
Roulette
Baccarat
Craps
Poker
