888 Expect to Beat Market Expectations

888, one of the world's leading online gambling operators, said this week that it expect its full-year core profit to finish ahead of market expectations, thanks to strong performances from its casino and poker businesses.

888 said in a statement that its strong trading in the second half of 2011 continued through to the first half of this year, driven by the ongoing success of its casino and poker products. It said the online poker site in particular was boosted through obtaining significant market share in the newly regulated Spanish market.

The company said it was encouraged at having established a number two market share position in Spanish poker. Overall, it operates casino, poker sport and bingo brands, which means that even if second-half margins are slightly lower than the first half - as forecast - it will still finish 2012 well.

Part of the secret of 888's success its commitment to releasing new products on almost a monthly basis. Just last week 888 Casino launched its roulette app for iPad devices, following on from the similar Roulette Android app. Both of these demonstrate the popularity of 888 mobile casino.

888 Casino and 888 Poker have consistently ranked near the top of their respective fields for many years. Their popularity is based on the quality of a powerful software gaming platform, exciting and broad games selection, and backed by fantastic online bonuses and promos.