888 to Offer Yggdrasil Content in New Deal
Published July 6, 2018 by Ivan P
According to the details of the deal, 888 will gain access to the entire range of Yggdrasil slots as well as their set of promotional tools called BOOST.
888 Holdings, a household name in the online gambling industry, has signed a content delivery deal with Yggdrasil, a relatively young but very successful and popular developer of casino slots. Yggdrasil has a rich portfolio of games that are rich in graphics and special features, which has been recognized by the players and operators alike.
The Revamp Process Continues at 888
888 Casino has recently launched a brand new site built on their proprietary platform, looking to enhance the overall experience for their players. Together with the relaunch, the company has been looking for new partners to expand their gaming portfolio and Yggdrasil fits right in.
The deal will cover the main brand, 888 Casino, as well as sites across various regulated markets in which the company is allowed to operate, including Spain, Denmark, Italy, and the UK, simultaneously boosting the casino's offer and improving Yggdrasil's presence in the global market.
Plenty of Valuable Fresh Content
According to the deal, 888 will gain access to the entire range of Yggdrasil gaming products. This includes their set of promotional tools called BOOST, designed to improve the interaction levels and increase the engagement of the players.
The integration process is already underway and Yggdrasil teams are working around the clock to enable access for 888 Casino players as soon as possible. Once the process is completed, players will be able to enjoy many popular releases, such as the new Vikings Go to Hell slot, alongside other successful games like Easter Island, Reptoids, Spina Colada, Golden Fish Tank, Cazino Zeppelin, and Beauty & the Beast.
For Yggdrasil, this partnership is yet another confirmation their games are in high demand as operators and players alike recognize the quality and dedication embedded in their releases. Judging by the previous experiences with numerous other casinos, the company's CEO Fredrik Elmqvist is convinced Yggdrasil's slots will be well received by the players at 888 Casino as well.
