Affiliates United LaunchPublished February 9, 2009 by OCR Editor
The merger between William Hill and Playtech created the new and improved Affiliates United.
The William Hill and Playtech merger, a mega deal that created William Hill Online - the largest company of its kind, has also had implications for online gambling affiliates.
Thre new affiliate program, Affiliates United, was officially launched at CAP Euro London. Promoting some 14 brands, from online casinos to sportsbooks, with bingo and poker platforms all, Affiliates united was much the buzz at the event.
We sat with VP UK Sales & Marketing at William Hill Online, Yoni Sidi,who explained the new features for affiliates and the benefits for the players too.