All Bets are on Endorphina's Expansion After Moves into LatAm
Published September 18, 2021 by Lee R
Endorphina's acumen at suppotting emerging markets will now be applied to the LatAm region.
The Latin American region is getting a major boost from the expansion of leading content provider Endorphina through new win-win partnerships.
The Betsson Deal
The first is Czech heavyweight gaming developer Endorphina's establishes a LatAm presence via Sweden operator Betsson Group in a new distribution deal.
Delivering to LatAm
A number of LatAm countries are now slated to receive Endorphina's innovative new games via operators within the Betsson umbrella.
Betsson Expands in LatAm
Having established its growth potential in emerging economies in Europe such as Croatia and Estonia, Betsson now extends it LatAm presence after establishing bases in Chile and Peru.
Betsson's Momentum
Betsson has established its brand product with inline slots including Buffalo 50, 2021 Hit Slot, and newly popularised series Hell Hot 100.
Betsson Leader Speaks
Betsson head of Games Paul Malt lauded the diversification benefits, calling the deal consistent with the company mission of finding “great games that offer something a little bit different” to diversify their portfolio.
Looking Forward
Malt further looked forward to “seeing how the games perform in some of our most exciting markets.”
Betsson's Umbrella
As one of Europe's largest iGaming companies, Betsson Group’s 20-plus brands currently deliver licensed sportsbook, casino and other games to 18 jurisdictions, with leading brands Betsson, Betsafe, Nordicbet and Casinoeuro among the Betsson Group umbrella's many regional and global brands.
Endorphina CEO Speaks
Endorphina CEO Jan Urbanec said the deal comes on “an exciting day,” elevating Endorphina's partnership with Betsson Group “to the next level” by expanding the amount of brand which “legendary operators” Betsson Group will now deliver Endorphina's content through.
Targetting Boutique Players
Urbanec further expressed confidence that “seasoned players” at casinos throughout all LatAm and European countries where Betsson brands are in operation will be welcomes with “open arms.”
Endorphina's LatAm Presence
This open arm policy applies to key measure which will increase Endorphina's Lat AM presence. Beyond the Hell Hot 20 launch, Endorphina has also forged a new partnership with Venezuelan B2B specialist provider Dotworkers which Urbanec predicts will “greatly expand” Endorphina's LatAm presence.
Dotworker Leader Speaks
Dotworkers CEO Patricio Broerse lauded Prague-based Endorphina's portfolio, calling Endorphina a “must-have supplier across several markets.”
Outlook
Endorphina is clearly finding excellent solutions for leveraging its content to expand use and visibility in emerging regions as rapidly as possible.
