Blueprint Gaming, one of the best-known game developers in the iGaming industry, has announced they've launched Lucksome Studio. This latest move represents the continuation of Blueprint's efforts to diversify and better cover current players' needs and expectations.
Localized Games Putting Player First
Although it is still early days for the studio, Blueprint has announced that their intention is to create localized titles that focus on the player. The company has also hinted that new releases will be filled with innovative concepts.
Based out of Malta, Lucksome Studio will aim to achieve these goals in the upcoming period, led by the industry veteran Bryan Upton who used to work for NetEnt as a content strategy and game design specialist. Johan John and Josefin Uppeke will also have prominent roles in the new studio.
Fresh Slots and Completely New Game Concepts
According to Blueprint, Lucksome Studio will focus primarily on the development of video slots, which doesn't come as much of a surprise. However, the company is also looking to develop some completely new and unique gaming ideas, featuring fresh styles and multi-game concepts.
If things go to plan, first games from Lucksome should hit the virtual shelves of online casinos sometimes during the second quarter of 2021.
This is a very important move for Blueprint as it seeks to improve its global presence and strengthen ties with operators. Having a base of operations in Malta will go a long way towards achieving this goal.
Blueprint isn't the first company to adopt the multi-studio approach. Microgaming, for example, has several independent studios developing games exclusively for them. This approach has worked very well for them, as they've been able to really diversify their portfolio and broaden their presence thanks to many unique and interesting games. In the months to come, Blueprint will probably look to achieve the same through Lucksome Studio.