Codere Online and Blip Transform Online Gaming in Mexico with Innovative Partnership

Codere Online, a leading online gaming operator in Spain and Latin America, has announced a groundbreaking collaboration with Blip, an AI-first conversational platform. This partnership aims to bring an unparalleled gaming experience to Codere Online's Mexican customers, marking a significant milestone in the global online gaming sector and Mexico.

Focus on the Mexican Market

Mexico has been a focal point of growth and investment for Codere Online over the past several years. As the company's largest market by revenue, Codere Online has shown a clear commitment to enhancing the gaming experience for its customers. This latest venture with Blip underscores Codere Online's dedication to pioneering advancements within the industry.

Introduction of AI-powered chatbot

The core of this collaboration is the introduction of a conversational chatbot developed by Blip. This AI-powered, fully automated chatbot will be integrated into one of the most widely used communications platforms. It will offer players new features and functionalities, increasing their gaming experience.

This cutting-edge technology will enable Codere Online to launch exciting promotions and seamlessly service customers. The chatbot will revolutionize player engagement by ensuring swift and personalized interactions, enhancing overall user satisfaction.

Comments from Key Executives

Debbie Guivisdalsky, Codere Online's Chief Operating Officer, expressed enthusiasm about the partnership: "We are thrilled to join forces with Blip to introduce this chatbot to the Mexican market. This strategic alliance exemplifies our commitment to innovation and customer satisfaction and will be a great tool to connect with our customers in an efficient way."

Guivisdalsky added, "The introduction of this state-of-the-art chatbot represents another milestone in delivering exceptional experiences to our players. Through this collaboration, we expect to provide superior experiences for our customers in Mexico while improving our ability to deploy highly targeted promotional campaigns."

Jaime Navarro, Executive Director for EMEA & Latin America at Blip, also shared his excitement: "Codere Online and Blip share a strong entrepreneurial spirit and are all about innovation and business transformation, which is why we could not think of a better fit. We are excited to work together to bring forward a cutting-edge conversational experience to the online gaming community in Mexico."

About Codere Online

Codere Online, part of the renowned Codere Group, launched in 2014. It offers online sports betting and casino services through state-of-the-art websites and mobile applications. Codere Online operates in core markets such as Spain, Mexico, Colombia, Panama, and the City of Buenos Aires (Argentina). This online presence is complemented by Codere Group's physical operations, forming a leading omnichannel gaming and casino presence.

About Blip

Blip is an AI-first platform that provides conversational intelligence solutions. It helps businesses connect with customers through digital channels and leading messaging apps like WhatsApp, Messenger, RCS, Apple, and Telegram. With a presence in over 32 countries and offices in Brazil, Mexico, and Spain, Blip has helped around 4,000 companies, including Dell, GM, Coca-Cola, Stellantis, and Claro, engage with consumers on digital channels.

About Codere Group

Codere Group is a multinational entertainment and leisure group with four decades of experience. It is a leading player in the private gaming industry, with a presence in seven countries across Europe (Spain and Italy) and Latin America (Argentina, Colombia, Mexico, Panama, and Uruguay).

The partnership between Codere Online and Blip represents a significant advancement in online gaming in Mexico. This collaboration aims to enhance player engagement and satisfaction by integrating AI-powered chatbot technology, setting a new standard for online gaming experiences. As Codere Online continues to innovate, its commitment to providing exceptional services and cutting-edge technology remains unwavering.