DWG Teams Up with 888casino in Huge Content Deal

Design Works Gaming, otherwise known as DWG, has reached a lucrative deal with the world's premiere gaming giant, 888casino. The wide-ranging agreement between the companies will see the flagship casino of 888 Holdings plc hosting DWG gaming content on the 888 Casino UK website.

Established in 1997, 888casino is an esteemed company. It is one of the UK's first online casinos to open its virtual doors to legal-age players. Presently, 888casino offers five world-class Design Works Gaming titles to players. These include the ever-popular Double Fancy 7s, Armadillo Artie Gone Wild, and several others. More games are expected in double-quick time from this leading UK online casino.

Thanks to Light & Wonder's OpenGaming platform, DWG will deliver these great games and many more like them to 888casino players. The chief executive officer of DWG, Troy Zurawski, expressed his satisfaction with this brand-new content deal,

'Now that we've added 888 to our roster of online casinos, our company's terrific games have a bigger audience of fans. This lends credibility to our brand and the performance of our top-tier gaming attractions. In addition, the 888 team places a premium on game quality and precision, so we value this new partnership. We look forward to working with 888casino and learning from their business strategies so that we can bring the best games to 888casino players.'

The vice president of business to casino (B2C) operations at 888casino, Talya Benyamini, was equally thrilled with the new partnership agreement,

'We are truly excited to team up with DWG to continue our collaboration with world-class iGaming content providers. Design Works Gaming brings plenty of exciting titles to our players, enhancing our product offering and the overall casino experience. We believe that content leadership is critical to business operations, and we are excited about bringing world-class DWG gaming content to our major markets worldwide.'

It's not only 888 Holdings plc that now features DWG gaming content. Other top-notch operators, including Unibet, Betfred and William Hill, are also on the list. This new gaming content launch is part and parcel of a broad-scale rollout of DWG gaming studio's launch across regulated markets, including the US, where 888 actively operates.

888casino

888casino was established in 1997 in the UK. It has since grown worldwide operations across multiple regulated markets, with an estimated 25 million+ registered players. The company employs sophisticated technology, including artificial intelligence, for a personalised gaming experience for players.

The in-house gaming content studio Section8 is responsible for some of the industry's most popular titles. 888casino is a multi-award-winning brand with the EGR Operator of the Year award title for Casino Operator of the Year in 2021 and the Game Intelligence Awards title for Casino Operator of the Year in 2020.