Evoplay Wins Two Awards at EGR Marketing and Innovation Awards 2022
Published July 1, 2022 by Elana K
The annual EGR Marketing and Innovation Awards were held last week in London, and Evoplay came out a big winner in the only two categories for suppliers: Supplier Marketing Campaign and B2B Marketing Campaign. The awards are a public recognition of the success of Evoplay’s marketing campaign for its revolutionary slot, Star Guardians.
The annual EGR Marketing and Innovation Awards were held last week in London, and Evoplay came out a big winner in the only two categories for suppliers: Supplier Marketing Campaign and B2B Marketing Campaign.
The awards are a public recognition of the success of Evoplay’s marketing campaign for its star game, Star Guardians (pun intended). The campaign had impressive reach and included creative accompaniments like an art book, comic book, web AR-based technologies, and branded merchandise. The campaign resulted in the improved acquisition and player retention for all Evoplay’s partners and networks.
The Revolutionary Star Guardians Slot
Start Guardians is a revolutionary video slot from Evoplay—so revolutionary that the company created an elaborate marketing campaign surrounding it. The game is a third-person shooter— an industry first—that allows players to shoot their way to slot wins. Players can choose one of three characters (and switch whenever they want) and have manual control over them.
The background of the game is that there is an alien invasion headed by an alien queen. Each character that players choose has their own special skills and bonus features, so playing the game in all its iterations is a must in order to get the full experience.
The game can be played in manual mode, which allows players to move their characters around and shoot at aliens using their fingers or mouse. There is also an automatic mode, which allows players to press on “Spin” and the game rolls on automatically. Star Guardians is available on both desktop and mobile.
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The EGR Marketing and Innovation Awards
The EGR Marketing and Innovation Awards were held at the Hurlingham Club in London on June 14, 2022. The awards ceremony followed a drinks reception and a three-course dinner. The purpose of the award ceremony is to recognize the most innovative companies in the online gaming field.
EGR Global is a leading B2B publisher and networking group for the online gambling industry. It’s membership-based and features news coverage, analysis, opinion, and award ceremonies.
