Get Ready: LAC is Coming Up FastPublished December 19, 2014 by Lee R
The London Affiliate Conference 2015 will surpass the record-setting 3,400 attendance set last year.
The rapidly expanding London Affiliate Conference (LAC) is upon us again.
This Year's Conference
This year is the 9th year of the event, which will be held from January 31 to February 3, 2015, promises to be the largest version ever. Four days of conferences, exhibitions, and networking will be highlighted by new features as well as the parallel conference Financial Partners Exp, the largest dedicated exposition for retail finance affiliates. Another popular event is the iGB Affiliate Awards which will also take place during LAC, in which industry members determine nominees and vote on winners.
Essential Activities Included
Essential LAC activities taking place will include a Strategic Conference Program, the London 2-day conferences offering a wide array of panels and presentations; Networking in a relaxed atmosphere with over 3,800 expected attendees of all experience intermingling with affiliates, affiliate managers, operators and speakers; the introduction of Acquisition zone as a new dedicated area for service providers from email service providers and tech to performance marketing and creative agencies; a wealth of parties, taking place after the many exhibitions where attendees can have fun and close deals at the same time; and free admission to all affiliates and introductory brokers to maximize exposure and attendee access to opportunity.
SEO Speakers and Workshops Highlighted
The speakers will lead all kinds of workshops and panels in the packed agenda that the LAC is offering. The best SEO sessions include “Look ma no links and I'm Ranking!” This conference on day 2 will be quick blast of info led by 90 Digital Founder and Chief Strategy Officer Nick Garner, providing essential information about affiliate sites that are trusted and rank well with minimal sites online; “What's moving search results: A snapshot of what is driving major iGaming SERPS,” led by BlueClaw Operations Director Joel Turner, who will be providing insight into what is driving the most competitive iGaming search results; and “Backing the right domain for international success,” headed by Latitude Digital Marketing Head of SEO Lloyd Cooke, who will show attendees how to position gaming sites for international SEO success.