Las Vegas Meets MaximPublished June 13, 2006 by OCR Editor
Maxim Magazine, a publication geared mostly towards men, will have its name attached to a $1.2 billion hotel casino in Las Vegas set to open by 2010.
Though the new development in Las Vegas is still in planning, construction is due to start in 2007 and the expected completion date is 2010. Said Barry Pincus the director of brand development for Maxim "It's going to be upscale, it's going to be four-star, it's going to be sexy and flirtatious, absolutely. But it'll also be fun, it'll be comfortable." New gambling venues are popping up in Las Vegas all the time but getting a spot on the famous strip is not easy.
Along with a fully operational gambling area there will also be many other entertainment venues such as the 3,000-seat concert venue, a pool, spa, and retail stores, as well as restaurants and a nightclub called Maxim Lounge. 2,000 rooms are slated to be sold as condominium apartments that the owners can also rent out to guests while they are not there. This is one of the most highly anticipated gambling operations in Las Vegas.