MGA and Microgame Come Together to Serve Italy
Published October 4, 2022 by Lee R
A new partnership between gaming giants MGA and Microgame will provide Italy with a wide range of slots and boutique games.
Slot specialist MGA Games has entered into an agreement with Microgame to pave the way for MGA’s entry into the Italian market.
The Deal
The joint agreement signed by the CEOs of both companies calls for MGA products to be distributed to Microgame’s 50+ client gaming operators.
Distribution
An Italian provider network of online casinos is in line to be the first recipient of MGA Games’ brand-new Italian Celebrities series.
CEOs Unite
After inking the MGA Games headquarters in the Vallés Technology Park in Barcelona, MGA Games CEO Joan Sanahuja and Microgames CEO Marco Castaldo expressed their unique forms of satisfaction:
MGA CEO Speaks
MGA CEO and founder Joan Sanahuja called the collaboration “an important step in our expansion strategy towards Italy, the second largest regulated market in Europe.”
Peak Timing
Sanahuja called Microgame’s profile ideal for a partnership, before concluding:
“We are experiencing an exciting moment, preparing for our entry into the Italian market together with our celebrities.”
Microgame CEO Speaks
Microgame CEO Castaldo expressed organisational pride at being “the first in Italy to include MGA Games, a real giant of online gaming, among our suppliers.
Meeting the Market
Castaldo expressed confidence that the boutique-style offerings from MGA Games will be a hit with the Italian market, looking forward to the new partnership further distinguishing Microgame’s suite of offerings and brand recognition.
Microgame’s Experience
Both organisations can be classified as giants in the field. Both have over 20 years of experience. Microgame serves 50 plus operator clients in Italy at this point, featuring the “Italian Celebrities” boutique slots to lead its diverse offerings of localised slot games.
MGA’s Reach
MGA has forged a reputation as a large-scale localised content production provider for global operators. It rose as an online casino provider to Spain and has grown to establish a major presence in European and Latin American markets. The new deal established a key new holding in Italy as another major European market.
MGA Recognition
Spain-based MGA has forged a reputation as an industry leader with prestigious awards over the years for its groundbreaking content, ranging from the 2018 Jdigital from the Spanish Gaming Association for Best Technology Provider to the 2022 award for Best Product and Best Promotional Initiative for Gaming Activity.
Outlook
Together, both MGA and Microgame are positioned to strengthen their industry foothold in Europe by serving the major Italian market. Italian players will now receive leading games with top-end technology at a streamlined and optimised pace that should substantially strengthen the Italian market overall.
