Mr Green to Integrate Playtech Content Following New DealPublished April 1, 2016 by Vlad G
600+ titles to be added at Mr Green Casino as the Playtech Open Platform is integrated in the frame of a new deal.
In a huge expansion move for the popular Mr Green, the online casino has announced that it signed a deal with content provider Playtech to join its Open Platform. This will not just result in more than 600 games being available to Mr Green Casino, but also access to modern bonusing tools, marketing campaigns and retention strategies.
Hundreds of Games to be Added at Mr Green Casino
The integration will take place gradually over the next few weeks as Mr Green will add some of the big titles from Playtech and then continue increasing the list as time goes on. The provider has one of the biggest collections of games on its Open Platform, where it combines its own games with options from tens of other developers, including IGT, Scientific Games and Inspired.
It remains to be seen if Mr Green will follow the other POP clients and present the Playtech games on a different section from the rest of the collection already available. The one thing that is certain is that this is a very big move forward for both parties as the award winning casino has one of the best collections of games online, that will get even better in the upcoming weeks.
Focus on Regulated Markets
Both Playtech and Mr Green are very focused on the UK and other big regulated markets so their new partnership will likely result in promotional campaigns targeting players from these countries.
Shimon Akad, the chief operating officer at Playtech said that the company has big plans in 2016 for the platform to expand it in new markets and the rapidly growing Mr Green Casino is a perfect match.
With the many games from Playtech coming to the unique environment created at Mr Green, players have even more incentives to give the online casino a chance.