Online Casino Featured in Music VideoPublished October 3, 2005 by OCR Editor
This time, the online casino has turned to the world of music videos. The online casino is featured in Ludacris music video Pimpin´ All Over The World.
The video shows a woman wearing a bikini, having the words Golden Palace written on her chest. The clip also showcases Ludacris as he plays poker at the online casino and wins. Ludacris is one of the hottest names in the music industry, so being showcased in his video clip will give the casino considerable exposure.
After using both traditional and untraditional ways of advertising itself, the site has made a bold move, venturing into an uncharted territory as far as the online gambling industry is concerned. This is the first time that the online casino has used this platform to advertise itself. Appearing in a video clip of a contemporary artist such as Ludacris, allows the it to appeal to a wider audience, building its name recognition and making it more mainstream.