Premier League team joins growing list of football clubs with online betting sponsors.
Aston Villa has become the latest European football club to partner with an online sportsbook, with the English Premier League club signing a sponsorship agreement with Asian online gaming site Dafabet.
Villa and Dafabet
Under the two-year agreement, the Dafabet logo will appear on Aston Villa's new kit and the online gambling operator will participate in various activities, most notably as part of its support for the Acorns Children's Hospice in West Midlands, Birmingham, not far from Villa's home base.
Dafabet realized the increased potential of becoming an official club sponsor following its signing last season of international betting partner deals with two other rival English Premier League clubs - Everton and West Bromwich Albion.
About Dafabet
Dafabet is one of Asia's biggest operators of online gambling, including its flagship online betting product. Established in 2004, it serves the Chinese and Asia Pacific market through licensing and regulation by CEZA and First Cagayan in the Philippines.
The English Premier League is big business in Asia with television ratings and kit sales outstripping those of local clubs, so the new partnership between Dafabet and Aston Villa is sure to help both of them become even more recognizable.
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