Paypal App Gives Ladbrokes the World Cup of WageringPublished July 7, 2014 by Lee R
The new deal integrating the Paypal payment system looks to attract tons of new users to Ladbrokes.
Leading online payment system Paypal and UK bookmaker Ladbrokes have joined forces to integrate the Paypal payment system into betting with the mobile version of the Ladbrokes site, enabling gamblers for the first time to use Paypal to pay for wagers ranging from sports bets to casino card games including poker and blackjack.
Paypal Availability Will Attract More Users
The availability of Paypal for online betting is sure to attract more activity to all sectors of betting, and not only because of the timing coincidental to the World Cup. The convenience of Paypal in general is a huge draw, and when it comes to wagering, the ability to bet without providing any financial information to the betting parlor carries additional appeal.
Any new users attracted to Ladbrokes by the Paypal option will, upon visiting the bookmaker site, also discover a vastly upgraded user environment with such enhancements as faster loading speeds to support the urgency of World Cup betting and results.
Why Paypal Betting Will Succeed in UK
As far as user appeal, prevailing research reveals that a third of the UK uses Paypal exclusively to pay online, and that a great percentage of these users rely heavily on Paypal.
The Paypal integration confirms that what is rapidly becoming a staple of e-commerce--the mobile app--will make Ladbrokes accessible to customers across almost the physical entirety of the UK, which is almost fully covered by 3G and Wifi access at this point.
Safe and Easy Mobile Bets
The Paypal option basically ensures that anyone anywhere in the UK who wants to place a bet no longer has to make a trip to the bookie, and also enables anyone to bet without proffering up their protected financial information to an outside party.
The built-in security checks of Paypal also ensures that all users will be able to bet in the protected environment that they have come to expect and trust within the Paypal system itself, and firmly plants Ladbrokes at the forefront of modern technology and e-commerce to more effectively meet customer preferences.