Slotegrator Webinar to Disscuss Strategies to Attract More PlayersPublished January 17, 2017 by Ivan P
Slotegrator's Nikolay Tugolukov will be hosting a webinar on January 27, focusing on strategies to attract new players and retain existing customers.
For an online casino, attracting players to their virtual tables and slot machines is the most important part of the business. Clients are what makes a casino tick, so a lot of effort is put towards developing strategies to get new players to join. Slotegrator's webinar, scheduled for January 27, will deal with this very topic as seen by the company's leading sales manager Nikolay Tugolukov.
Focus Points of the Webinar
The webinar is equally suitable for new, aspiring casino operators, and those with years of experience in the industry. Tugolukov will try to cover some crucial topics in customer acquisition, including the most effective marketing tools, the importance of offered content and creating something unique, as well as tips on retaining existing customers and keeping them come back for more.
Slotegrator is one of the biggest aggregator platforms in the industry, and as such, they have valuable insights into players' habits, behavior, and patterns. Thanks to these insights, the company is able to offer relevant seminars and webinars on a number of interesting topics such as this.
Emphasis on Retention
Tugolokov emphasized that retention strategies or, as he puts it, the "methods of holding gamblers down," are just as important as strategies to attract new players. He explains this is often overlooked, so it will be one of the best-covered topics.
Creating a broad audience is important, but it isn't the end goal for an online casino. As it will be explained during the webinar, operators need to keep these players playing at their casino instead of moving on to the next one. Bonuses, free spins, and quick withdrawals are just some of the strategies that need to be implemented properly for an online casino project to truly succeed.
Once again, the webinar takes place on January 27, at 15:00 Moscow time and all interested parties are welcome to apply.