Special Report: Bright Future for Mobile Casino AppsPublished February 25, 2015 by Mike P
Online casinos have recognised the soaring popularity of apps and now develop mobile software for users on their various gambling platforms.
Research from tech analyst App Annie has revealed that Google Play and the App Store, respectively, account for the most app downloads and generate the highest revenues in app distribution. Consequently, leading online casino operators are distributing many of their mobile apps through those platforms.
Casinos Developing Multiple Apps
There is a wealth of online gambling apps in existence, encompassing casino games, live dealers, sports betting, poker, and bingo. Many of the highest grossing casino sites in the industry have sought to accommodate their mobile users by creating dedicated apps for each of their platforms. And this makes sense because the functionality requirements will differ a casino compared to sports betting.
In contrast to playing on the mobile browser version of the site, the variety of apps is more personalized for players needs. Sports bettors can download the sportsbetting app, instead of the entire casino. Poker players can benefit from just the poker app, instead of having to sort through the casino, bingo, roulette games, etc.
Another benefit of apps is that they can be tailored for countries, which allows for international online gambling operators to look after players by ensuring legality and catering to language requirements. And in spite of the rise of HTML5 browser-based casinos, apps will continue to be popular.
Most Recommended Casino Apps
Two of the most successful casinos for app provision are outlined below. These casinos stand out for their variety, high-quality graphics and games, commitment to excellence, and overall innovation in staying on top of the technology trends.
Winner Casino – Winner was one of the first online casinos to develop an app, showing an understanding of the future trends of the online gambling industry. Winner Casino can be accessed within the mobile browsers of Android, Apple iOS, Symbian, and Windows. Players do not have to download any application software because the casino functions in their browser. Another option for accessing Winner Casino is for Apple users to download the dedicated casino app via the App Store. Additional Winner apps cover slots, football, horse racing, sports, and bingo.
bet365 Casino – A solid industry favorite, bet365 has a terrific selection of personalized apps for both Android and iOS. Android is the most popular mobile operating system in the world, which is why bet365 has developed a new casino app for Android smartphones and tablets. Players who download the app will have access to a wide range of mobile slots plus baccarat, blackjack, and roulette. Apple iOS is the next priority for mobile compatibility. bet365 users who visit the App Store will find apps waiting for casino, sports, live dealer, poker, and bingo.
Lottery Apps on the Rise
While many channels of the online gambling industry have been developed, there are still others to expand. Based on what we have seen, online lottery tickets are due to grow in 2015. This is because players can now access the most lucrative international draws from their mobile. Online-Lottery-Tickets.com has a standout app. Download the app free for details on upcoming draws, tickets, and how to play.