This Week's Casual Connect London is Sure to Forge Many Significant Connections

In the last week before Casual Connect, the unique benefits of the program bear further examination.

The Event

Taking place May 28-30 in London at QEII Convention Center, attendees are going to learn how to merge their creativity and business acumen to create beautiful games.

Speaker Topics

Over 100 specialists in established and emerging markets of the games industry including game design, esports, liveops, publishing, next-generation technology and best practices will be on hand.

Shortlist of Highlights: Day 1

Tuesday features an industry insights session entitled Emerging Markets – Games, Players and Lessons Learned that will be led by Miniclip Senior Commercial Associate Jayvian Hong, whose company

Miniclip has grown its audience across Web and Mobile globally to over 200M players since its 2001 founding.

Tuesday's growth series also features a presentation entitled How to Monetize Your Games in China: The Surefire Way, delivered by TikTok Audience Network Director of Business Development Kevin (Zhiyuan) Zhang discussing China's current mobile game industry.

Day 2 Highlights

Wednesday's highlights include a Tech presentation Panel entitled An Exciting New Way to Fundraise: Blockchain-based Financing for Next Generation Companies, with panelists including STOKER Co-Founder and Business Lead Arnab Naskar; GoFortIt Walk and Win Managing Director Michael Stamp; and Catappult VP of Strategy and Business Development Pedro Almeida, all moderated by Goodgame Studios App Store Director Caglar Eger. The thrilling panel will discuss how the new wave of securitised token offerings will improving upon ICO's.

Day 3 Highlights

Thursday has a crackling offering in the Virtual Reality series entitled The Emerging Out of Home VR Market, led by nDreams Business Development Director Steve Tagger identifying the content VR arcade owners and visitors are seeking today, as drawn from his own nDreams experiences.

Key Speakers

Other featured speakers at Casual Connect include Interactive Gaming Ventures Jack Tretton; Peter Molyneux of 22 Cans; Ready at Dawn's Ru Weerasuriya; Joy Marianowicz of Facebook and Zuzanna Dzieciątkowska of Google Play Games; and Ian Livingstone of Sumo Group & Hiro Capital.

Outlook

This is still just the tip of the iceberg of Casual Connect offerings at week's end, but anyone with a an appetite for cutting edge information should be percolating, if not attending.