William Hill Bingo Launches New Slogan

William Hill Bingo is re-branding, launching a new television and multimedia advertising campaign to attract new mobile and online bingo players to check out what its site has to offer.

Have a Flutter

WH Bingo's new slogan is "Everyone loves a little flutter." The motto is being introduced to television viewers across the UK via television and other media, accompanied by a big yellow and blue bird flapping (or fluttering) its wings around captivated mobile and online bingo players.

To the backing of The Trashmen's 1960s hit Surfin' Bird, the first TV ad shows a lady playing on William Hill's bingo app while waiting for a bus. A man dressed as a blue and yellow bird flaps around her, and the rest of the scene follows the man as he dances around other bingoheads.

Mobile Bingo

William Hill Bingo launched its mobile bingo app earlier this year, giving Android users access to a full-download version containing bingo rooms, side games, hot picks and bonuses. New players are awarded £25 just for spending £10 on bingo games within one week of registering.

Just as in the online bingo platform provided by William Hill, there are plenty of other promos to keep players busy on weekends and weekdays, such as the "buy one get one free" offer that is held exclusively to customers each Saturday.