William Hill Expands

The UK's leading bookmaker, William Hill, has made further investments in the development of its mobile platform by recently unveiling a new mobile sportsbook.

The new site is being applauded for a number of new innovative features including quicker connections, access to the same competitive odds as online punters, quick registration and improved race cards with Racing Post information and silks. Additionally, users have access to over 500,000 markets every week plus William Hill's mobile casino.

As a result, William Hill is confident that it is offering the best mobile sportsbook in the market today. In fact, to celebrate its launch, William Hill will generously refund all losing bets placed using the new mobile site on horses which finish second at the Glorious Goodwood.

During the initial phase of the launch, the new site will only be available to those with iPhones and generic browser services (WAP). However, it will eventually be rolled out to be compatible with a wider range of handheld devices.

The new mobile sportsbook has reportedly been developed by Mobenga, a Swedish mobile gambling specialist.

William Hill has already made impressive progress over the past year in its mobile platform and recently reported an incredible 800% increase in turnover. This latest move is sure to only strengthen its grip on the market as the industry leader.