Upcoming WrB Coming on Strong With a Social Conscience

Published July 31, 2016 by Lee R

Upcoming WrB Coming on Strong With a Social Conscience

Social conscience and business acumen will be on display to adapt Africa.

Totally Gaming´s World Regulatory Briefing Africa WrB is coming up on September 8th in Central London´s OXO2 with a unique social driver.

YGAM Sponsorship

Education charity YGAM is the main sponsor, and this unique moment in the sponsor´s young history also goes a long way towards optimizing the integrity of the proceedings in considering a global region where protection is as important as expansion.

About YGAM

Founded by CEO Lee Willows, YGAM was launched only last year, as a way to educate young people about the risks of gambling and social gambling. YGAM rapidly gained industry support for its grass roots efforts as it delivered its message of safety through local communities, schools and universities.

YGAM Development

Willows expressed his pride in the progress made by his organisation in the last year-and-a-half, calling the development “an incredible journey…effectively developing curriculum, achieving accreditation, and engaging with schools and youth groups on the issue of youth gambling-related harm” in “a relatively short amount of time.”

WrB Support

As for WrB, the international gaming sector will convene for the second year in a row to enhance online play through examination of consumer analytics to increase value for all stakeholders in iGaming. Representatives from key online betting play organisations such as Caesars, Sky Betting & Gaming, Betway and the UK Gambling Commission all will be on hand to speak.

Walters Lauds YGAM

Event producer Sadie Walters noted that the YGAM co-sponsorship would add the necessary dimension of social impact to the proceedings,


Themes on the 2016 Agenda include Responsible Gambling and the Bottom Line; Best practice sharing across Europe, featuring international examples from USA, Canada and Australia; Segmenting Data and Targeted Responsible Gambling strategy; and CSR in Gaming.


Speakers include Claire Pinson, President of European and International Affairs for France´s online gambling operator Arjel; Gamcare Chief Executive Dirk Hansen, Ladbrokes Responsible Gaming Head Graham Weir, and Jan Jones Blackhurst, Executive Vice President of Government Relations and Corporate Responsibility for Ceasars Entertainment.  

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