Yggdrasil and SkillOnNet Come Together in New Win-Win AgreementPublished September 27, 2017 by Lee R
Branding value is enhanced by innovation between two organisations with leading iGaming technologies.
In the agreement, Yggdrasil will integrate its portfolio of award-winning slots within SkillOnNet’s proprietary platform ranging across its series of B2C brands which includes EUCasino, Slots Magic Casino and PlayMillion, and the recently-launched UK-facing PlayOJO brand.
SkillOnNet Expands Portfolio
In the deal, SkillOnNet gains access to Yggdrasil’s entire suite of titles and harness Yggdrasil’s cutting edge technology slate of in-game promotional tools, BOOST™, and social sharing tool BRAG.
Skill Boss Speaks
SkillOnNet Sales and Marketing Head Michael Golembo explained the organizational strategy of integrating Yggdrasil as consistent with a goal of “operating across a number of competitive European markets...to offer our players the very best content,” and further expressed that he was looking forward to offering the new potent combination to his clients of “world-class content and pioneering marketing tools” to SkillOnNet customers.
Yggdrasil Gaming CEO Fredrik Elmqvist added how pleased his company was add an “innovative operator and supplier” such as SkillOnNet offering Yggdrasil games.
Elmqvist lauded the loyal customer base that SkillOnNet has so effectively grown over recent years through delivering a superior user experience, expressing confident that his company Yggdrasil will further strengthen SkillOnNet customer relations with the titles Yggdrasil brings to the portfolio in the new agreement.
Yggdrasil’s Global Rise
Malta-headquartered Yggdrasil Gaming is a traditional strong and leading provider of superior online and mobile casino games. With a major development office in Krakow, Poland and regional offices in Stockholm and Gibraltar, Yggdrasil has effectively added prominent clients it supplies to over the years such as bet365, Betsson Group, bwin.party, Cherry, LeoVegas, Mr Green, Casumo and Unibet.
Yggdrasil’s acumen for outstanding graphics and gameplay have produced leading technologies that include the revolutionary iSENSE 2.0 HTML client framework and the BOOST collection of promotional tools and the BRAG tool for promotion of games via social channels. The new deal should see Yggdrasil's innovation provide new high end sheen for SkillOnNet’s brand as well.