Yggdrasil-bet365 Deal Kicks off the Year in Style

Published February 2, 2016 by Lee R

Yggdrasil-bet365 Deal Kicks off the Year in Style

New and existing popular games as well as promotional tools will be shared.

A new deal between Yggdrasil Gaming and bet365 will enrich the offerings of bet365's range of products.

The Deal

The new deal for Yggdrasil Gaming to provide bet365 with the full suite of award-winning gaming products will bring 18 more video slots under the rapidly expanding supplier's wing, whose holdings include bet365 Casino and bet365 Games.

Bet365 will also have access to the additional Yggdrasil technologies Infinite API for gamification and the recently launched Boost, a series of promotional tools including the engagement hit Super Free Spins.

Yggdrasil Continues to Expand

Yggdrasil Gaming CEO Fredrik Elmqvist expressed his company's satisfaction at kicking off its year by signing “one of the world’s biggest operators.”

This is a cohesive step for Yggdrasil in continuing to build in 2016 on the significant growth achieved in the past year.

This is just the latest in a series of high profile deals over the last couple years for Yggdrasil, including: Betsson Group, Cherry, CO-Gaming (ComeOn!), Gaming VC, LeoVegas, Mr Green, Vera and John, Videoslots.com and Unibet.

Yggdrasil Portfolio

Yggdrasil's gaming portfolio has a huge group of popular games. Titles of hit games include Chibeasties, Cyrus the Virus, Cazino Zeppelin, Jokerizer, Winterberries, Reef Run, Dark Joker Rizes, Vikings Go Wild, progressive jackpot Joker Millions, Holmes and the Stolen Stones, Doubles, Nirvana and Incinerator. This wide array of successful titles has Yggdrasil's offerings well on the way to becoming household names among gamers, along with Yggdrasil's recent recognition as software rising star at the 2015 EGR B2B Awards. Bet365 has done well to capitalize on this emerging notoriety.

Meet Yggdrasil

Yggdrasil has been operating out of Malta as a provider of market-leading online and mobile casino games, RNG lottery content and live lotto. This dynamic company will be visible up-close at ICE Totally Gaming stand N2-140 displaying the diverse array of game offerings and technologies it has adapted across multiple platforms including desktop and mobile.

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