BGaming Joins Forces with Muralist Jay Kaes for SBC Summit Barcelona
Published September 4, 2023 by OCR Editor
BGaming partners with internationally acclaimed Spanish muralist Jay Kaes to unveil revamped game art at the upcoming SBC Summit Barcelona. An artistic merger that's "when art meets gaming."
In an unprecedented fusion of gaming and art, fast-growing iGaming content provider BGaming has announced a strategic partnership with Jay Kaes, an internationally renowned muralist from Spain. This creative alliance aims to unveil a unique rendition of BGaming's popular themes and characters, including those from "Book of Cats," "Penny Pelican," and "Elvis Frog," the game that only recently, a player won $110,000 worth of Bitcoin.
Scheduled for September 19-21, the SBC Summit in Barcelona will serve as the platform for unveiling these artistic recreations. Jay Kaes, known for his thought-provoking murals in global cities like Miami, Spain, Italy, and the Netherlands, brings a fresh perspective to iGaming. His art explores the human experience amid rapid technological shifts, making him a fitting collaborator for BGaming, an advocate of innovation.
This is BGaming's third such collaboration in 2023, following successful partnerships with Dutch street artist I AM EELCO at iGB Live and pop-culture enthusiast artist Thumbs at ICE London. The company describes this venture as "when art meets gaming," highlighting its commitment to fostering creativity and pushing boundaries within the industry.
Kate Puteiko, CMO at BGaming, expressed her excitement:
We are thrilled to showcase Jay Kaes's unique work that reflects our perception of self and the future in an ever-changing world. His transformation of our characters using a combination of painting, street art, and augmented reality promises a mind-bending experience.
Additionally, as part of this venture, BGaming is set to launch an exclusive merchandise line tailored specifically for attendees at the SBC Summit Barcelona. The limited-edition range will give fans a tangible keepsake of this monumental collaboration.
Jay Kaes echoed the enthusiasm, remarking,
The opportunity to collaborate with a team that genuinely embraces creativity and originality was invigorating. I'm eager for attendees to experience BGaming's art like never before.
To experience this artistic gaming revolution firsthand, interested parties can book a meeting with BGaming team members who will be present at the Summit.
BGaming, which has converted gambling into an engaging gaming experience, already enjoys a worldwide reputation for its player-driven, innovative content. It is the first in the world to support cryptocurrencies and offer Provably Fair games. With a rich portfolio of 100+ HD graphic products and numerous exclusive partnerships, BGaming is a trendsetter in an industry ripe for artistic innovation.
